Overview

CarsDirect.com takes the hassle and the haggle out of car buying. Unlike any other automotive web site, we offer all of the following features:

Use the CarsDirect Price as a Target Price in your negotiation
A complete selection of new cars and trucks to choose from

Consumers enter a no-hassle experience, from configuring a car, to making the final purchase. We connect the consumer to the Internet Department at a Trusted Dealership and allow them to use the CarsDirect Price as a Target Price in their negotiation. Consumers will drive away from the dealership happy, knowing they had a great experience and didn't overpay for their car!

Our affiliate commission structure is one of the highest in the industry, with payouts as follows:

Dealer Price Quote Request Lead starting at $10.00
Used Car Dealer Request Lead starting at $8.00

If you have any questions, or would like to discuss further, please contact Affiliate Manager at:

(310) 280-4356

affiliate@carsdirect.com

FAQs

General Information

Who is CarsDirect?

CarsDirect (www.carsdirect.com) is the leading multi-brand online car buying service, providing new car, used car, and auto finance-related content and services since 1998. When shopping for a car, CarsDirect has become the natural choice for consumers who demand objectivity, selection, and pricing; and for dealers who want to leverage the Internet for cost-effective, incremental website traffic, sales, and revenue.

How does the Affiliate Program work?

As a CarsDirect Affiliate, you’ll place a trackable link to CarsDirect on your website. Any time a visitor clicks on a link, it is recorded. You’ll earn up to $10.00 site advertising fee if that visitor submits a dealer price quote request or $8.00 site advertising fee if that visitor submits a used car dealer request.

What is a valid lead?

Leads are qualified when a visitor fully completes and submits a purchase request and CarsDirect is able to route that lead to a participating dealer.

What is a valid dealer request?

A dealer request is qualified when a real and unique visitor submits a completed dealer request form with a unique working email address and CarsDirect is able to route that lead to a participating dealer.

How does the CarsDirect Affiliate Program differ from other affiliate programs?

The CarsDirect Affiliate Program offers customers to get connected to the Internet department at a trusted dealership near them. As a result, affiliates are able to earn site advertising fees when a visitor submits a dealer request to CarsDirect.

Does it cost anything to be an Affiliate?

No. It’s absolutely free to become an Affiliate and maintain your relationship with CarsDirect.

How do I earn money?

You’ll earn a site advertising fee every time a visitor enters CarsDirect from a link on your website and either submits a dealer price quote or used car dealer request.

Who can participate?

We encourage everyone with a website to apply to our Affiliate Program. We do ask that you review the following Guidelines For Approval to submitting your application. An approved Affiliate site will:

Exhibit strong traffic levels
Display no obscene or discriminatory material

Please consider that these are general guidelines, and we will review each application on a case-by-case basis.

Is the program domestic or international?

Currently, CarsDirect only transacts business in the United States. As a result, only affiliates based in the U.S. are eligible to join the CarsDirect program.

Setting Up Links

How do I create links to CarsDirect?

We provide all the elements you need to link to CarsDirect. Once you complete your application and are accepted as a CarsDirect Affiliate, you’ll receive a confirmation email with instructions on creating links.

Tracking and Payment

How are leads/requests tracked and credited to my site?

Activity from your website to CarsDirect is tracked via a specific URL that is provided to you. This link monitors a visitor’s initial click from your site, tracks when that same visitor submits a request on CarsDirect, and credits your site.

When do I get paid?

You will get a check during each month that you generate payable lead volume. If you have any further questions about our Affiliate Program, feel free to contact us affiliate@carsdirect.com.